Attorney General Gentner Drummond has announced that Oklahoma has joined a coalition of 21 other states in a lawsuit against Uber Technologies LLC and Uber USA LLC. The suit alleges the company engaged in deceptive and unfair practices related to its Uber One subscription service.
The lawsuit, initially filed by the Federal Trade Commission, claims Uber used negative option marketing tactics with its free trial subscriptions. This practice involves automatically charging consumers if they do not cancel before the end of the free trial period. The complaint also alleges that Uber misrepresented potential savings for subscribers and made it difficult for users to cancel their subscriptions after enrolling. Additionally, the company is accused of charging customers before their billing dates, including those whose free trials had not yet expired.
“Oklahoma law prohibits deceptive trade practices and I will always fight to hold accountable any company who breaks the law,” Drummond said. “Unless Uber is stopped in court, they are likely to continue cheating and harming hardworking Oklahomans.”
The legal action seeks restitution for affected consumers, as well as penalties, costs, and an injunction preventing further violations of Oklahoma’s Consumer Protection Act and the U.S. Restore Online Shoppers’ Confidence Act.
The case is being heard in the U.S. District Court for the Northern District of California, with a trial set for February 2027.
States joining Oklahoma in this coalition include Maryland, Alabama, Arizona, Connecticut, Illinois, Michigan, Minnesota, Missouri, Montana, Nebraska, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, Virginia, West Virginia and Wisconsin. The District of Columbia and Alameda County’s District Attorney in California are also participating.